multimedia
Hello, I’m J.R. Reid
I am a strategic, multidisciplinary Multimedia Designer with an eye for innovation and pixel perfection. I have worked the gamut of clients (Virginia Commonwealth University, Oscient Pharmaceuticals, Sony Music Distribution, the City of Costa Mesa, CA, to name a few) and although my skill set is varied, my greatest expertise revolves in the worlds of WordPress design, corporate event design, customized animations, and print/digital design.
I am a proud member of the Freelancers Union and the National Association of Professional Women.

My Skills
Web & Digital Designs
HTML & WordPress Design
- HTML 5 design and development
- Wireframes
- WordPress design and development
- WordPress theme customization
- 508 compliance
Motion Graphics & Animation
- Software: Adobe After Effects, Animatron
- Original character design
- Whiteboard animation
- Template customizations
- Script writing
- Storyboarding
- Voice Over
Corporate Event/Presentation Design
- Corporate/Special Event design & development
- Branded template creation
- Powerpoint and Keynote designs
- Animations
Print Design
Graphic Design
- Corporate Infographics
- Tradeshow graphics
- Offset (Full color 4/4) and digital print design
- Apparel design
- Large format print design
Branding Identity & Logo Design
- Corporate Brand Style Guide Creation & Refinement
- Logo design and development
- HTML responsive email design
Infographics
- Data Visualizations
- Timelines
- Storytelling
- Compare and Contrast
“Design is the intermediary between information and understanding.” – Hans Hoffman
My Process
The Brief
This is the most important of all the design process steps for it should provide all the details that will guide the flow of the entire project.
Research
Proper research leads the direction the design is going to take and all future decisions relating to the project.
Refine & Design
Use the collection of client/team feedback to further refine final concepts.
Build & Test
Create final print-ready design(s). For web projects, stage multiple testing phases to finalize.
Launch/print
Send print-ready final files for production. Web projects are launched at the final URL.
About Me
Hello! I’ve Been a Designer for 15 years.
Creative and versatile Graphic/Multimedia Designer with a proven history of achievement in Print / Web design, Creative Direction, & Project Management.
Highly adept in translating subject matter into concrete designs for a wide range of marketing, promotional, & informational materials. Demonstrated results in guiding teams of freelance designers towards successful and “on-time” project completion.
Excels within fast paced, deadline-driven environments, while maintaining strict budget requirements. Outstanding leadership, writing, and communication skills.
- Corporate Event Design
- Graphic & Digital Design
- Presentation Design
- Wordpress Design
- Microsoft Office
- Video Post Production
Experience
VISUAL APPEAL DESIGN STUDIO
Print, Web, & Animation Design (Contractor)
INDEPENDENT CONTRACTOR
Print, Web, & Multimedia Designer
VIRGINIA COMMUNITY COLLEGES SYSTEM
Multimedia Designer
RICOH USA
Graphic Artist
PRO-MOTIONS, INC. / 48 FILL LLC.
Graphic/Web Designer
LINCOLN FINANCIAL MEDIA, WWBT NBC 12
Web Graphics Designer/Webmaster
Education
- Master Studies – Master of Arts in Film & Video
American University, Washington, D.C.
- Bachelor of Fine Arts (BFA)
Howard University, Washington, D.C.
People Have Said …
“Jenese is a visionary when it comes to graphic design. The amount of time, care, and passion she puts into her clients’ projects is priceless.“
“Jenese was able to take my little sketch on a napkin and translate that into exactly the logo I saw in my mind! From a napkin!!”
“I can always trust that no matter the scope or size of the project, Jenese will exceed your expectations, keep you on track AND on budget.”
Featured case studies
Corporate Conference Design
“DREAM 2020” Achieving the Dream
The 16th annual DREAM conference provides participants with opportunities to engage with and learn from colleges that have achieved significant, sustainable improvements in student outcomes. I was the exclusive designer for this year’s event.
Provided the following:
- Original logo design
- Printed program booklet
- Online banner ads
- Large format posters and banners
- CVENT/Crowd Compass graphics
- Email newsletter design


Conference Design
VCCS 2018 “New Horizons” Teaching Conference
The New Horizons Conference is the premier teaching and learning conference of the Virginia Community College System, annually attracting almost 1,000 Virginia college faculty, staff, and administrative leaders. The conference features 200 hours of programming, 40+ exhibitors and honors award winners across the state.
Provided the following:
- WordPress redesign and development
- Original logo design
- Awards presentation design
- (2) marketing video
- Original animated clip
- CVENT/Crowd Compass mobile app graphics
- Email newsletter design
Website ReDesign
JOTS Website
In desperate need of a site makeover, Johnny on the Spot Services wanted to make the move from their outdated HTML boxed layout over to WordPress. I was able to create a modern and visually appealing design that showcased the quality and variety of revitalization of residential and commercial properties. Developed in partnership with Visual Appeal, LLC.
